NECMA November Workshop

Event Date: Tuesday, November 7, 2017
Event Category: Education and Business Meeting

*Reminder: Login is required to register


NECMA November CMI Workshop

Manchester Country Club
Bedford, NH
Host Manager: Brian Kelley

Topic: Financial Governance and Planning
with Ray Cronin and Russ Conde of Club Benchmarking


9:30am - Registration
10:00am - Education Session 1
12:00pm - Lunch & Business Meeting
1:00pm - Education Session 2
3:00pm - Break
3:15pm - Education Session 3
5:15pm - Closure of Event

 *Six (6) CMI and One (1) Chapter Association Activity credits awarded for attending Education and Business Meeting.

Cost: $65 per person

Attire: Business Casual

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In the height of budget season, most clubs focus their effort on a line-by-line approach to “next year’s operating budget”, without considering critical big picture items like the capital budget and long-term financial planning. This workshop will approach budgeting strategically from the top down zeroing in on how budgeting should intersect with strategic governance, capital planning based on a capital reserve study, net worth trends and long-term financial planning. While most clubs budget one year at a time off the operating ledger, the alternative is to look three to five years down the road and work backwards. Such an approach fosters strategic governance while “forcing” the Board to think strategically. Club Benchmarking data shows 50% of clubs have real net worth declining over time. We will use this fact to conduct a workshop that will forever change the way attendees view budgeting, club finance and the financial planning process.

Given the topic, we encourage managers to bring their controllers to this meeting.


Ray Cronin
Co-Founder and Chief Innovator, Club Benchmarking

Club Benchmarking (CB) is on a mission is to develop healthier clubs, more empowered managers and more strategic boards by elevating fact over opinion. CB’s mission critical financial insight aligns Boards, Committees and Staff on what drives financial and operational success in clubs.
Ray is known for his high-energy presentations and has gained a reputation as a top-rated speaker for club manager, controller and board education having presented CB’s Financial Insight Model and Key Performance Indicators to the Boards of nearly two hundred clubs across North America.
Ray is President of Thorny Lea Golf Club in Brockton, MA. He holds a BSEE from WPI and an MBA from Harvard Business School.

Russ Conde
COO & Co-Founder

Russ has more than 25 years of experience in high-technology organizations. Since co-founding Club Benchmarking in 2009, he has been an enthusiastic provider of club industry education, presenting at CMAA and HFTP conferences across the country.
Russ holds a BSME from Syracuse University and an MBA from Southern New Hampshire University. When he's not busy analyzing club industry data or developing new features and solutions, you'll find him outdoors, sailing, skiing, biking or playing golf. Russ lives in New Castle, NH.

Manchester Country Club
180 S River Rd
Bedford, NH 03110
(603) 624-4096

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